Make Your Workplace Fair in 2025

What is Fairtrade? 

Fairtrade is a global movement and certification system that ensures farmers and workers in developing countries are paid fairly for their products and work under safe, ethical conditions.

The aims of Fairtrade are to reduce poverty, promote sustainable farming, and support communities through fairer trade relationships. 

Fairtrade-certified products help support better prices, decent working conditions, and environmentally responsible practices.

(Look for the Fairtrade Mark)

Fairtrade for your business: What are the benefits?

Ethical consumption and corporate social responsibility have become crucial considerations for businesses. Corporate behavior is increasingly coming under scrutiny by a discerning public who now more than ever seek to make ethical choices when spending their money, and Fairtrade is a beacon of ethical sourcing and sustainability.

The Fairtrade mark has a high level of recognition and consumer confidence. Switching to Fairtrade and offering Fairtrade products to your staff and customers is a great way to demonstrate that you are a caring business. 

By choosing Fairtrade products, you’re telling your team, your clients and associates that you support an environmentally responsible and socially just world. 

The following are 5 reasons why your workplace should consider supporting Fairtrade: 

1. Supporting Fair Wages & Working Conditions

When you choose Fairtrade certified products for your workplace, you’re contributing to the empowerment of workers in developing countries. This commitment shows your company’s dedication to social justice and human rights. 

2. Promoting Environmentally Sustainable Practices & Working to Combat Climate Change

Beyond ensuring fair wages, Fairtrade certification also encompasses environmental sustainability. Environmentally friendly farming methods are encouraged and supported, such as organic agriculture and the responsible use of natural resources. These practices protect ecosystems and mitigate climate change. 

3. Enhancing Corporate Social Responsibility & Brand Reputation 

Showing support for Fairtrade products in your workplace demonstrates your company’s commitment to ethical business practices, which can bolster your brand reputation among clients, employees and stakeholders. 

4. Improving Employee Morale & Engagement

Many workers today seek purpose beyond their paycheck and are drawn to companies that prioritise social impact. By adopting Fairtrade practices, you create a workplace culture that values ethical considerations and social justice. Employees feel proud to be associated with an organisation that actively supports fair labour practices and sustainability.

5. Increasing Trust & Meeting Consumer Expectations 

Evolving consumer preferences show an increasing emphasis on ethical consumption and corporate accountability. A growing number of consumers show a preference for brands that demonstrate a commitment to social and environmental causes, and support is strong for those that prioritize fair trade and ethical business practices.

How it works

Step 1: Regularly purchase two or more different Fairtrade products for your workplace (such as Fair. Coffee). 

Step 2: Complete an online application form.

Step 3: Receive a Fairtrade Workplace toolkit, including badges, posters and social tiles.

2025 Fairtrade Purchasing Guide

The latest purchasing guide for Australian businesses is available here